Brandissimo!
is...
NFL®
The National Football League® expands its brand with a pair of websites aimed at reaching out to kids ages 6-13. The two sites serve very different brand goals for the NFL®. One is a fantasy role playing game while the other reflects and celebrates real kids who participate in the activities of the NFL®. Both brands communicate solid brand messages about the NFL® and provide fun, engaging and safe environments for kids online underneath the NFL® brand. Both are designed, developed, and powered by Brandissimo!®.